As record stores around the country are celebrating their biggest day of the year, Underground Records in Adelaide will be simultaneously celebrating the grand opening of their Prospect Road store.
It’s the culmination of a two year experiment to see if a shop was viable.
“Our Norwood shop was an experiment – a shared space that was at best dysfunctional. It was a great learning experience.” says Radcliffe.
“This new store is 100% us, from the custom record bays and shelving to the vintage Edison lighting. It’s our idea of a industrial-meets-retro music space.”
Home to one of the largest collections of psychedelic rock in Australia, UGR have since spread their underground roots to include cult movie soundtracks and electronic music with a view to adding classic funk shortly.
They want to be known for their eclectic mix of underground music. Radcliffe says: “We will never be mainstream. We’re not hear for the FM radio crowd. Underground Records is here for music tragics – the vinyl junkies – the lovers of the underground sound. We never wanna be the biggest – just the most bad ass.”
In contact with bands, labels and distributors 24/7, he adds, “we are constantly looking for new music. We can track down most releases so bucket lists and special orders are to be encouraged.”
Record Store Day will see the arrival of some amazing new releases, many of which are already sold out world-wide or in limited supply. Of course they will have plenty of RSD bounty too, and swags of coloured editions that seriously pop. Underground’s Record Store Day launch is going to be one not to miss.
You can find them at Shop 78A Prospect Road. Make sure you plan a full day as Prospect Road is such an amazing place now. There is so much happening. The food is exceptional, the cinema is one of the best and the vibrancy of the street makes it the perfect home for Underground Records.